Way back in 2017, our creative director Mick decided to tackle the London Marathon. Was it a moment of sheer madness? Probably. But thankfully, he was doing it for a great cause – the PSP Association (PSPA). As a first-time marathon runner, Mick wisely opted out of running with a camera strapped to him. Instead, our team was tasked with capturing the spirit of the event and the dedication of the PSPA supporters. The goal was to create a series of videos that highlighted the charity’s mission and motivated others to get involved.
Armed with cameras and a lot of enthusiasm, we positioned ourselves along the marathon route. We caught Mick making his grand crossing of Tower Bridge at the halfway mark, as well as capturing the energy and determination of other PSPA runners. At the finish line, we filmed the well-deserved massages and entertainment laid on for the participants. These snippets of support and camaraderie were woven together into a compelling series of videos. Our team focused on telling the stories of the runners, their reasons for supporting PSPA, and the palpable sense of community and gratitude
The video series was a massive hit, shining a bright light on the incredible efforts of PSPA supporters and their reasons for running. It not only encouraged people to support the PSP Association but also inspired many to take part in the London Marathon and other fundraising events. The videos demonstrated the powerful impact of sharing personal stories and highlighted how charities can effectively promote their cause by focusing on their fundraisers and volunteers. The PSPA was thrilled with the outcome, and the videos continue to serve as a motivational tool for the charity, spreading their message far and wide.
We will collect, use and protect your data in accordance with our Privacy Policy.
By filling in this contact form you consent to being contacted by Boxset Media Ltd
Boxset Media Ltd
Antenna
Beck Street
Nottingham
NG1 1EQ
Sign up to receive our ‘Video Marketing Minute’ newsletter
Get a quick quote for your video production project. Just fill out our simple 3-step form and we’ll get back to you within 24 hours!