Celebrating 10 Years of the Forest Sports Zone
- Nottingham Forest Community Trust
- Project Type: Promotional
As Nottingham born and bred, we love working with local institutions – and you don’t get more iconic than Nottingham Forest! Nottingham Forest Community Trust asked us to help mark 10 years of the Forest Sports Zone with a short video packed with heart, energy and a nod to the future of the zone. They wanted something that pulled together new footage, old clips, photos and archive moments into one lively piece that showed just how much the Sports Zone means to the community. We’d worked with the Trust for years, both filming at the Sports Zone and at the legendary City Ground, so we already knew the people and the story. It made us the perfect team for the job!
We basically set out to squeeze a whole decade into one minute! We mixed archive clips, supplied photos, fresh filming and sharp motion graphics to give it pace and power. We wrote a warm, rhythmic script, then teamed it with a young Nottingham voiceover artist to keep it authentic. Filming was one packed day of racing round the various pitches grabbing portrait shots, action shots and all the tiny details that bring the Zone to life. And we only got hit by a football once, which felt like a small win…! In the edit, everything was matched together with vintage textures and Super 8-style overlays to get that nostalgic feel while keeping the pace high.
The final film hit home straight away. It’s bold, emotional and full of pride for the people who’ve shaped the Zone over the last 10 years. The Trust were delighted, and the community loved it too – picking up over 1,000 likes on Instagram in just a few hours. It’s now out across their website and socials, and we’re already chatting about the next project together. COYR!
From the initial project briefing session to execution and delivery, the end product was exactly what we needed.
Matt Smith
Nottingham Forest Community Trust
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