Loughborough Business School is part of Loughborough University and offers its MBA to experienced professionals looking to take the next step in their careers. They got in touch with us because they needed a new promo video to support recruitment and an upcoming AMBA accreditation visit. We’ve worked with Loughborough University for several years, including plenty of projects for the Business School, so we already knew the team, the campus and how they liked to work.
We created a two-minute business school promotional video built around interviews with the course team and real perspectives from students. We planned the story, shaped the interview questions and filmed everything over one day on and around the sunny Loughborough campus. Alongside the interviews, we captured footage of the Business School to give the film more energy and show the MBA in its proper setting. We then produced the main film, an open-captioned version and shorter edits for social media.
The Business School received a useful set of videos to support both MBA recruitment and the AMBA accreditation visit. The main film gave potential applicants a proper feel for the course, while the shorter edits gave the team more ways to promote it online. Our experience working in both university and corporate settings made us a strong fit for the project, as we understood how to keep the film professional without making it feel stiff.
Working with Boxset Media is always a fantastic experience. They meet deadlines with ease, take the pressure out of every project, and bring an expert eye that elevates the final product.
Kam Dahya
Loughborough University
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