SDL Auctions are established as one of the UK’s largest property auctioneers. To build on their existing digital marketing campaign, SDL Auctions called on Boxset Media to produce a series of Auction Report videos to be used across PPC landing pages, social media and YouTube.
Boxset Media have a long-standing relationship with SDL Auctions, as well as over a decade of experience in producing event films at a variety of locations around the country. This project took us to Villa Park in Birmingham, AJ Bell Stadium in Manchester, Pride Park Stadium in Derby and several other huge conference venues. Plus, our understanding of digital marketing meant that we could optimise each video, producing social media edits and providing YouTube optimisation to give the videos a wider reach.
The video series helped SDL Auctions achieve 25% sales growth, raising £210,000,000 in sales during 2018.